The Food Industry Crusade Against Hunger is moving into its second decade of existence, and is getting ready for its biggest revenue-building event of the year: the in-store, point-of-purchase consumer-donation program based on bar-coded coupons. This year's program runs Oct. 27 to Jan. 4. FICAH is one of several programs designed to partner with retailers in a bid to glean funds to be devoted to the alleviation of hunger. FICAH is national in scope, and has as its guiding premise the ...
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