BOCA RATON, Fla. -- Exhibiting a little more passion about food can take distributors a long way toward energizing sales. That's the message delivered last week by Jeff Noddle, president and chief operating officer of Supervalu, Minneapolis, at the Food Marketing Institute's Midwinter Executive Conference here. Noddle urged industry colleagues to rethink priorities and redirect energies to building retail excitement. "Are we really selling the excitement of cooking and eating, the ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

WhyRegisterfor FREE?

Salary Survey 2015

Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.