SALISBURY, N.C. -- Food Lion here treated its customers to an uncharacteristically large number of sale-priced ice creams and novelties in an ad to kick off its participation in National Ice Cream Month in July. Branded items, private-label products, generic products and co-branded novelties were all featured in the ad, which was sprinkled with such images as the Statue of Liberty, fireworks, penguins and the Ice Cream for America logo. Ice Cream for America is an International Ice Cream ...
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