SALT LAKE CITY (FNS) -- Of its 1,558 stores across the country, American Stores Co.'s The American Store is one of a kind. Unique in its purpose, location, design and merchandising, it is rapidly nearing profitability after only three months in operation, according to Dennis Larson, director of marketing and operations. Conceived and developed to have a "wow" effect on customers, the store's decor has the look of an urban American store in the 1910 to 1930 era, while the merchandising is ...
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