ATLANTA -- The fate of fresh-cut is hanging in the balance, according to industry officials at the Newark, Del.-based Produce Marketing Association's convention here. "We are truly at a crossroad," said Steve Junquiero, director of produce and floral operations at Save Mart Supermarkets, Modesto, Calif. "I believe [fresh cut] will forge on straight ahead." While the fresh-cut phenomenon is one of the produce industry's brightest stars, there are worries it may burn out if retailers, ...

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