LOS ALAMITOS, Calif. -- Frieda's, the specialty produce distributor based here, is targeting vegetarian consumers with a new home-meal replacement program for produce departments. hummus line is also available. Frieda's developed the vegetarian-based meals to address what it had identified as a growing group of consumers who are looking for healthier meal choices, according to Robin Osterhues, director of marketing for Frieda's. "Statistics show that the average vegetarian consumer is a ...
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