Jelly sales are sweetening. The staid jelly/jams/preserves category is staging a bit of a comeback, led in many markets by the increasing popularity of all-fruit, fruit spread and no-sugar-added products. Heavy promotional spending from manufacturers is also a factor, said retailers, who've noted signs of new life in their jelly sections. And several chain executives said they expect jelly category sales to spread further, once consumers start using the new nutrition labels and find that ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.