LANDOVER, Md. -- Introductory half-price deals and in-store demonstrations are helping to sell a line of ready-to-cook fresh fish dinners, a newcomer in the seafood departments at Giant Food Stores. Fish N' Easy, the name of the line of meals, features nine dinners consisting of a 5- to 6-ounce fresh fish filet, or two 3-ounce crab cakes, with seasoned sauce or butter, and a 4- to 5-ounce serving of potatoes or wild rice. They're sold in self-serve cases in Giant stores. The meals are the ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.