SALT LAKE CITY -- Associated Food Stores here has wrapped up a project that expanded general merchandise to better position its retailers against Wal-Mart and other mass merchandisers. The campaign was completed earlier this month at 300 of the 675 member stores Associated supplies with nonfood. Associated targeted those stores, which are as large as 60,000 square feet, because they have the space to accommodate the new departments, said John Harris, corporate merchandiser for general ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

WhyRegisterfor FREE?

Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.