WAYNE, N.J. -- Grand Union Co. here is going to great lengths to heighten its image as well as its sales picture with produce. To-the-ceiling fixtures that run up to of 86 feet in length create vertical panels of color with mass displays of fruits, vegetables and cut-fruit trays. Piled-high gondolas in mid-aisle offer up the season's best. Staffed floral departments have been brought right up front to say "fresh" and underscore the chain's renewed commitment to service, officials said. ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
 

Click here to read the FAQ page if you have any questions (opens in a new window)
 

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.