NEW YORK -- Makers of recycled paperboard have formed the 100% Recycled Paperboard Alliance to increase use of the material for consumer products and industrial packaging. ity campaign, which will begin regionally this year, is designed to generate store traffic, sales and community good will for both retailers and manufacturers of consumer goods. It will include environmentally themed promotions such as point-of-purchase displays; in-store events such as shopping challenges, sweepstakes ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.