CHARLOTTE, N.C. -- Harris Teeter here has launched a personalized e-mail discount program for its VIC loyalty shoppers, which will alert them to weekly specials for products they customarily buy. VIC cardholders can opt in to the free program, dubbed E-VIC, on Harris Teeter's Web site, to receive up to nine targeted offers in an e-mail every Wednesday. E-VIC matches the products customers purchase most often -- both national-brand and store-brand items -- with weekly VIC sale items. The ...
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