Supermarket video continued its meteoric rise last year, and it is projected to become a $3 billion category this year. Although there are some signs that this expansion may be slowing, SN's fourth-annual State of the Industry Report on Supermarket Video found a robust category that may yet pack a few surprises for its skeptics. Total video revenues for supermarkets in 1994 rose 20.2% to $2.68 billion, according to the report. Consumer demand for convenience -- and high-powered marketing ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.