CHICAGO -- The natural-food competition in the Chicagoland marketplace is hot, and fresh meals are fanning the flames. Boulder, Colo.-based Wild Oats Community Markets fired up the heat by planting one unit in the market and putting more on the drawing board, challenging Austin, Texas-based Whole Foods Market, which operates five stores in the Chicago area. The vollies back and forth are emphatic. Wild Oats Community Market's initial entry into the area was in north suburban Buffalo Grove. ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

WhyRegisterfor FREE?

Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.