In the crusade to bolster sagging sales, offering high quality, unique private-label products still appears to be a viable method for meat merchandisers who want to keep customers coming back. Retailers have acknowledged that meat department shoppers are the primary shoppers in the supermarket. If consumers are satisfied with the meat department and its products, retailers told SN, they are more likely to be converted into regular customers who shop the entire store. The meat segment of ...

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