RALEY'S SUPERMARKETS, Sacramento, Calif., has signed on with a new point-of-purchase services (POPS) in-store sign program for supermarket retailers. Raley's new in-store program will enable the chain to create tailored shelf-edge signs on a store-specific basis that includes product-specific messages from participating food manufacturers. "Raley's brings important new market coverage to our POPS program, particularly in northern California," said a spokesperson from Insignia, which ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.