CLEVELAND -- Category management has led to increased space for ice cream in Kroger's Columbus, Ohio division. "A lot of our older stores and stores that have not been remodeled are so underspaced in ice cream it's unreal," Judd Wells, the division's category manager for dairy and frozen foods, told attendees at the National Frozen Food Month Kickoff here. "You ask the head frozen food clerk what needs to be stocked every day and it's ice cream. So we're actually laying out some stores now ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.