CHICAGO -- IGA here said last week it has appointed a Strategic Marketing Committee to provide overall direction for its marketing and retail programs. upport our Red Oval Family partners and expand the quality and value of IGA to our retailers and consumers." Tom Haggai, IGA chairman, said the committee's purpose is to balance ongoing initiatives on store appearance and customer service with initiatives that tie in with the association's Hometown Proud theme, including IGA-sponsored ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.