Women love to shop. Lots of men do, too, but the two genders have very different opinions about what constitutes an enjoyable shopping experience. Women enjoy a little ambience, and they appreciate displays that have a little flourish. They generally don't like shopping in supermarkets, which often bear closer resemblance to Home Depot than they do to Bath & Body Works. Now the time may be ripe for supermarket executives to consider making some changes to their stores -- and to their ...

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