MELROSE PARK, Ill. -- Shop-at-home computer services may have a long way to go before they become commonplace. But Jewel Food Stores here is wasting no time in promoting the service aggressively. The chain here is running full-page four-color newspaper inserts touting the service to its customers. The latest insert, with a burst proclaiming "Simplified Shopping Is Here," appeared in the Chicago Tribune in mid-July. The insert advertised a free "starter kit" containing an instructional ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

WhyRegisterfor FREE?

Salary Survey 2015

Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.