SIKESTON, Mo. -- Food Giant Supermarkets presold all the previously viewed copies of "Jurassic Park" it earmarked to be sold off during Thanksgiving week. The promotion was themed, "Take T Rex Home for Thanksgiving Dinner." "It's been an amazingly successful program," Tim Harrison, video supervisor, told SN prior to Thanksgiving. "We've already made our return on investment and we are still looking at another three weeks of rental revenue on the title," he said. "We're looking for this ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.