DENVER -- King Soopers last month opened a 300-square-foot party center in a new store here that will be staffed by a full-time party planning consultant. The chain used the new store opening as an opportunity to debut a store character, called King, that will represent the company in advertising, in-aisle signs and special promotions. The party center, which is the retailer's largest greeting card and party supply department, and the store character were created in conjunction with ...

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