TROY, Mich. -- Kmart Corp. here, struggling to keep up with fast-growing Target and Wal-Mart, is unleashing a new weapon: a "high-frequency" format that includes groceries. The merchandising strategy is built around a new store layout -- which Kmart says is easier to shop -- that offers deep discounts on a number of high-turning consumables, such as snack foods, beverages and paper goods. Kmart officially unveiled the prototype last week in Gaithersburg, Md. About 25 stores in Miami have ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.