Center Store items are getting a lift from new in-store magazines launched at Kroger Co., Cincinnati, and Ahold USA, Atlanta. Ahold's publication, Lifestyle Magazine, which debuted Oct. 1, comes in six versions, customized for each of its six banners. Several versions provide two pages of coupons for private-label products, ranging from frozen vegetables, bagels, waffles and ice cream to laundry detergent, aluminum foil, oatmeal, crackers and cookies, cereals and juices. National-brand ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.