ATLANTA -- Kroger Co., Cincinnati, ran a 40%-off sale on L'eggs full line of hosiery at its metro stores here, with full-page ads announcing the discounts. Retails on the hosiery line fell to $1.25 to $2.39, down from regular prices of $2.09 to $3.99. The discount promotion was designed to increase hosiery volume and ran for several weeks this spring, said a Kroger source, who did not wish to be identified. However, a Kroger competitor, who also asked for anonymity, said, "A full-line ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.