CINCINNATI -- Kroger Co. here will "reach out" to Medicare customers of its 1,850 pharmacies with the prescription discount card from the Pharmacy Care Alliance, Alexandria, Va. The PCA card is a partnership between the National Association of Chain Drug Stores, also in Alexandria, and pharmacy benefit manager Express Scripts, Maryland Heights, Mo. "Of the many cards out there [some 40 national cards and over 30 regional cards], we have selected the PCA card as our preferred card because ...

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