Flavored pretzels, sprinkled with topically applied seasonings, are the latest twist in the burgeoning pretzel category. Manufacturers are experimenting with a crop of new flavors, hoping that they will help expand the category while the consumer craze for pretzels is hot. Seasoned items have helped buoy the chips category, after all. Retailers told SN that consumers are trying them, enough so that it is making its mark on overall pretzel sales. Some added, however, that they're not yet ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.