When it comes to licensed products based on movies, the question might be: Will Disney's lion steal any of Snow White's thunder in fourth-quarter sales? Supermarket retailers reported that Lion King merchandise was flying out their doors this summer, and they expected the momtentum to roar into the fourth quarter when a profusion of other licensed products related to major sell-through titles hits the market this month. Besides Lion King, key titles with merchandise tie-ins will be ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.