WINSTON-SALEM, N.C. -- Lowes Food Stores here ran a month-long promotion this summer for single-layer cakes with icing in summertime flavors like peach, strawberry, pineapple and lemon.
A large color photo showed cakes iced in pastel colors, with slices of lemon and halved peaches and pineapples alongside. Cupcakes with pastel icing also were shown.
On top of the color photo is printed: "Single Layer Cakes $3.99 each or 6-count cupcakes $2.99. Peach Lemon Strawberry Pineapple."
A source at Lowes corporate offices told SN the everyday price for the cakes would be $4.99. The cupcakes, however, were offered at their everyday price.
Store-level sources said late last month that the summer-flavors promotion had ended, and single-layer cakes are offered now in four other flavors: coconut, German chocolate, red velvet and carrot. Their everyday prices range from $3.99, at a renovated store in Burlington, N.C., to $4.49 and $4.99 at other Lowes units.