Aren't you glad you're reading the headline above this column in a trade publication, not a consumer publication, especially since it's not true? Not only is the disease being held at bay in North America, but there's a seeming absence of outcry concerning the discovery of Canada's first case of mad cow disease in a human. And that prompts the real question in this issue: Why haven't we felt more fear from the general public concerning mad cow and other food-related contretemps lately? ...

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