PALM SPRINGS, Calif. -- Members of the Mexican American Grocers Association gathered at the Chairman's Reception at MAGA's 13th annual conference here with an ongoing awareness that their customer base is the consumer base of the 21st century. GA chairman and owner of 32nd Street Markets, said, "Ethnic Consumer Response can help you to penetrate the Hispanic market more efficiently and effectively. "This market, once called a niche market -- and still called so by those who haven't done ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

WhyRegisterfor FREE?

Salary Survey 2015

Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.