Food retailing today is all about creating a point of difference among multiple formats. And while that's commonly associated with signature bakery, deli and meat items, retailers are striving to carve out a niche in the center of the store as well. That's the end goal of five key retailer initiatives described in the pages that follow. To serve consumers, retailers first have to know what they want. That's why retailers are working harder to gain shopper insights, then responding with ...

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