He might have been the greatest toilet paper salesman in history, but Mr. Whipple didn't do much to sell retail careers. The doddering grocer from the Charmin television commercials -- who in a 1978 poll was named the third best-known American behind former President Nixon and Rev. Billy Graham - made a lasting impression of the grocery store manager in the minds of millions of Americans. Today, experts say, the store manager job is still suffering from an image problem which, combined with ...

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