MADISON, Wis. -- Ethnic diversity within the larger Hispanic culture can frustrate retailers looking to market preferred products in an inviting manner, but the effort will be richly profitable, concludes a new study that examines the shopping preferences and buying habits of this fast-growing segment of the U.S. population. Numbers tell the story: Hispanics currently make up 11% of the U.S. population, but that percentage is estimated to grow steadily to upwards of 25% by the year 2050, ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.