LAKELAND, Fla. -- Publix Super Markets here -- in an effort to educate consumers and ultimately to sell them more meat -- is giving away disposable meat thermometers with the purchase of ground round. The chain, with 400 some units in the Southeast, has ordered 650,000 of the individual thermometers for giveaway in all its divisions. Contained in a blister pack with directions on how to use them, the thermometers are affixed to the outside of packages of ground round. The promotion began on ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.