Retailers are positioning ethnic candy as a destination for selective candy shoppers by separating it out, keeping the ethnic group to itself, as this segment -- especially Hispanic and Asian varieties -- grows along with those populations. "Very few run it all together. They use 4-foot or 6-foot sections. They will do the same thing as with seasonal candy," said Charles Edwards, vice president of sales for Bobs Candies, Albany, Ga. Bobs is one of the mainstream brands that has recently ...
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