CINCINNATI -- Kroger Co. here is likely to move in a number of directions -- including experimenting with alternate formats in different markets, adding fine jewelry sections and doing more outsourcing -- as it begins to implement its post-merger strategies, securities analysts told SN. As reported, Kroger completed its merger with Fred Meyer, Inc., Portland, Ore., late last month. Kroger's first order of business is "to execute the assimilation process without any missteps," Chuck ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

WhyRegisterfor FREE?

Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.