VERNON, Calif. -- On the verge of a chainwide launch of a point-of-sale system operating on a Windows NT platform, Smart & Final plans to use its open architecture to significantly improve one-to-one marketing efforts with its best business customers. Smart & Final here will use its new POS system, as well as information collected through its recently launched customer-loyalty card, as a starting point to delve into relationship marketing initiatives for its best customers in more ...
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