ORLANDO, Fla. -- The frozen-food industry faces no major barriers to increasing sales volume, if it targets the right consumer with the right message about its product, according to a new study released here at the annual meeting of the National Frozen Food Convention. The annual meeting is jointly sponsored by the National Frozen Food Association, Harrisburg, Pa., and the American Frozen Food Institute, McLean, Va. An overview of findings from the new NFFA study, titled Understanding the ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.