NEW YORK -- Nickelodeon Television here and Kraft Foods, Northfield, Ill., have teamed for a fourth-quarter promotion that gives away samples of Nickelodeon Smud, a modeling compound made by Mattel, with the purchase of two Jell-O pudding or gelatin ready-to-eat six-packs. Over 15 million of the specially marked Jell-O packages are now in stores.
> Modeling compounds have done really well as premium offers in some of the other promotions Nickelodeon has done over the years, according to ...
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