FAIRFIELD, Conn. -- The growth of fresh-bakery sections in supermarkets has not hurt the packaged-bread category, which had sales of $5.6 billion last year, an increase of 2.1% over the previous period, according to ACNielsen, Schaumburg, Ill.
SN recently visited supermarkets here to compare the bread category in Shaw's and Stop & Shop units. Shaw's Supermarkets is based in East Bridgewater, Mass., while Stop & Shop, a division of Ahold USA, is headquartered in Quincy, Mass. Also ...
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