UNIVERSAL CITY, Calif. -- Video cross-promotions are at their best when they provide a significant competitive advantage for the retail, studio and tie-in partners. That was the consensus of participants in a panel of industry experts during the first Supermarket Video '95 conference, held here July 20 and 21. The conference, "Cross-Promoting Video Titles in Supermarkets," was sponsored by Supermarket News and Brand Marketing, a monthly supplement to SN, in conjunction with Aim Promotions, ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.