SYRACUSE, N.Y. -- Penn Traffic Co. here is standardizing and automating the work flow within the advertising department at three divisions by implementing a database publishing system over the next few months. This move is part of a broader effort by the company to integrate all the systems within the company. The database publishing system is aimed at saving time and the duplication of effort involved in creating all printed advertising, including circulars, newspaper ads and in-store ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.