Supermarket floral departments are more than a decorative fixture -- they're profit-producing business operations that can contribute more green to the store than just plants, floral executives and industry observers told SN. And, though many floral buyers love the softer side of their business, more and more are growing to embrace the hard and fast efficiency principals of category management, they said. "We can look at flowering plants as a category, and see what percentage it is of our ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

WhyRegisterfor FREE?

Salary Survey 2015

Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.