PHILADELPHIA -- Food safety is just as much about communication as it is about protection, said a crisis-management expert who spoke at the Produce Marketing Association's Fresh Summit 2001. Nancy Glick, executive vice president of Ruder-Finn, Washington, and a veteran of many public-education campaigns, stressed the importance of food-safety communications at a time when consumers seem to believe they don't have major roles to play in solving the problem. "Americans are not paying enough ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.