CHICAGO - Retailers are using new products, year-round supply and better merchandising to keep the produce department relevant to today's health- and convenience-minded shoppers. In one example, Sweetbay Supermarkets doubled the assortment to more than 600 SKUs in the produce departments within two years, according to Steve Williams, director of produce and floral for the Delhaize Group chain, that's replacing the Tampa, Fla.-based Kash n' Karry stores. In fact, fresh produce is the "No. 1 ...

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