MONSTROUS MARKETING alif. -- The faint of heart must beware this fall when Universal Studios Home Video releases "Van Helsing," supported by cross promotions with Carl's Jr. and Pumpkin Masters, as well as a coupon offer for its Monster Legacy Collections. Beginning Oct. 1, Carl's Jr. will offer three "Van Helsing" collector's cups, mint tins and point-of-sale support in restaurants. Carl's Jr. will also have an online sweepstakes and an instant-win game. The promotion will last about four ...
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