WORLD'S COOLEST SNOWMAN 18, Classic Media here will release its all-new animated feature, "The Legend of Frosty the Snowman." This comedy-adventure is based on the original 1969 television classic. The movie is narrated by Hollywood icon Burt Reynolds and features the voice of Tom Kenny, who also voices SpongeBob SquarePants. Frito-Lay will promote the release with a special mail-in rebate offer on 10 million packages of Lay's Potato Chips and thousands of retail displays. Other promotional ...

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