OAK BROOK, Ill. -- Project Info, a multicompany effort to develop practical methods for electronic communication of promotion information between brand marketers and retailers, is gaining momentum as more companies sign on for pilot testing. Originally involving Pet Inc. and a handful of brokers, Project Info has attracted at least eight more manufacturers, and enjoys aggressive support from the National Food Brokers Association and software suppliers. Project Info is aimed at developing ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.