ELIZABETH, N.J. -- Winter's coming, and the Mallomars have returned to the stores as retailers welcome them back with displays and promotions.
Nabisco's Mallomars -- little cakes consisting of marshmallow puffs on a cookie wafer enrobed in chocolate -- have a short window of availability, roughly from October through May, and are distributed in the Northeast and in the Tampa, Fla., area, along with a few sporadic markets throughout the country.
That makes Mallomar season a merchandising ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Click here to read the FAQ page if you have any questions (opens in a new window)
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.
Already registered? Log In